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Stockholm Business Region AB

Stockholm Business Region is a company wholly owned by the City of Stockholm, and is part of the Stockholms Stadshus AB Corporation. Our aim is to make Stockholm the leading sustainable growth region in Europe.


Olle Zetterberg

Phone +46 (0)8-508 280 10

Mobile +46 (0)70-472 80 10


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CEO of Stockholm Business Region is Olof Zetterberg. Zetterberg was born in Stockholm 1951, and has worked for the City of Stockholm since 1981. He began his career as head of the revenue agency in the social department with a background as master of law degree from the University of Stockholm. He then worked as Director of Social Welfare in two different districts in the city. For two years he was also the city's refugee coordinator.

Subsequently, Zetterberg became in turn, Recreation Director, Culture and Sport Director, Director of city planning, Director of traffic and real estate. Since 2007 he is CEO of Stockholm Business Region with the affiliated companies Visit Stockholm AB and Invest Stockholm Business Region AB. The same year he became the Chairman for the Stockholm business incubator STING.


Invest Stockholm Business Region AB

Invest Stockholm is the official investment promotion agency of Stockholm. We work on a long-term basis with the marketing and development of the Stockholm region as a business destination.




Business & Development

SBA & Partnership

Visit Stockholm AB

Visit Stockholm is the official visitors bureau of Stockholm. We promote and develop the Stockholm region as a travel destination, with the aim to increase the number of international bednights.


Hospitality & Services

Sales & Operations

Marketing & Analysis

Stockholms stad.     

Stockholm Business Region
City of Stockholm
Box 16282, 103 25 Stockholm, Sweden / Visiting adress: Drottninggatan 33
Phone: +46 (0)8 508 280 00 E-mail: info.sbr@stockholm.se